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PM4SD Summer School 2016

Leadership and Governance for Sustainable Tourism

Registrations open

The Summer School in Leadership and Governance for Sustainable Tourism is back for its 4th edition, hosted by Icelandic Tourist Board, it will take place at the Lonely Planet´s no 1 destination in Europe 2015: Akureyri, Iceland.

Leadership and Governance for Sustainable Tourism is a 3 days High Level event, co-organized by the Foundation for European Sustainable Tourism (FEST) and the European Travel Commission (ETC) to address one of the most important themes in the tourism industry: how to plan and deliver transformative tourism projects and initiatives to generate a sustainable visitor economy.

The 2016 Summer School aims to contribute to the 2017 as the International Year of Sustainable Tourism for Development, through a publication and preparing a Call for Action.

The Summer School will once again bring together key representatives of the tourism sector: donors, representatives of European and international organizations, policy makers, industry representatives, project management practitioners, academics and entrepreneurs.

Outstanding speakers will be focusing on: Sustainable Tourism Policies, Criteria, Certifications, Best Practices, Project Management, Destination Management, Branding Destination,Capacity building, Public Private Partnership, tourism funding.

Speakers and participants will enjoy together plenty of social activities to discover the North Iceland, including visits at fishing town, museum, harbor, waterfalls and nature baths. For the last day, we have planned a one day tour to discover and taste several Iceland sustainable tourism gems (Mývatn Nature Baths, Dettifoss waterfall, the Gljúfrastofa Visitor Centre,

The Summer School is the PM4SD™ annual event, promoting it as the methodology to apply in tourism projects and to discuss the professionalization of project management in sustainable tourism and the need of leadership in tourism.

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